B12 Admark is

Technology designed to boost business in the only way possible: by increasing your sales.

At B12 Admark we are experts in capitalising on the information our clients generate, through a 360° strategy that maximises business efficiency at all levels.

Our scientists analyse our clients’ data in different formats. Afterwards, the experts in Artificial Intelligence and Big Data design a customised architecture, with an optimised data lake. By means of predictive and prescriptive algorithms, the data are transformed into information that allows decision making.

Once optimised, we perform data processing in our new generation omnichannel contact center, our Smart Sales Center, to improve the business in all of its phases:

Attraction of new clients in online environments.

Fidelización and increase of the ARPU among already-existing clients.

Preventive retention of existing customers.

To this end, we base our activity on four pillars:

  • Evolution

    Technology moves by leaps and bounds, and we move alongside it.

  • Trust

    Both in our business model and in the professionals who make it possible.

  • Specialisation

    Our team is made up of professionals specialised in sectors that are constantly learning.

  • Ambition

    To grow, to be different, to be the best.

All of this is paired with one main premise: our success is completely linked to the success of our customers.

Mision, vision & values


Establish commercial relationships based on mutual benefit, continuity and closeness, participating actively and providing the best resources available to satisfy the interests of customers.


We are a benchmark company in terms of our lines of activity, through innovation and the search and maintenance of the best human and technical resources, exceeding the expectations that customers have of our work.


The fundamental values on which we support our management and activity include:


Acting honestly. We seek coherence between thought and action. In human relations and business.


Permanent attitude. In this way we generate trust and credibility in all our stakeholders.


Turning creativity into opportunity. We introduce creative learning and knowledge practices to generate new opportunities and be more efficient.


Recognising the value of each player. We help develop people, their interests, needs, opinions and customs.

Corporate policies

Quality policyDownload
Environment PolicyDownload
Anti-fraud PoliciyDownload

Logo B12 AdmarkSpain

B12 Admark operates in Spain, Mexico and Peru.

In Spain, our headquarters are located in Madrid, in Manuel Tovar. It is there where our team of experts in various areas of Digital Marketing are based:

IT and Development

Data Science

Performance Marketing

Web Design

Content Marketing

Manuel Tovar's teams are specialised in the development of strategies to attract high quality leads in digital environments. Our Artificial Intelligence and Smart Data Management technological systems allow us to optimise captures and improve the sales systems through our Smart Contact Centers, distributed in five offices in Spain: one in Madrid, two in Valladolid, one in Leon and one in Palencia.

Similar to Madrid, the centers in Castile and León are located in the heart of their respective cities and also house the administrative departments of Agencia B12: Finance, Legal and Human Resources.


Logo Strategy Big Data

B12 Admark has the technological support of Strategy Big Data, a company specialised in Big Data and Artificial Intelligence and a member of the same holding, Rockethall Group.SBD nurtures the group’s own companies and also offers its services to external companies.

SBD is made up of data engineers and scientists who use technology to improve processes and business efficiency:

Logo Konecta

Agencia B12 and Strategy Big Data belong to Grupo Konecta, an international company that leads the market of user experience solutions. Its specialist areas include:

Digital Customer Experience

Digital transformation solutions

Comprehensive BPO services

Big Data and Artificial Intelligence.

Online Marketing.

Learn more in Grupo Konecta’s website.

Contact us:

+34 91 141 17 83


Calle Manuel Tovar, 33, 4º planta, 28034, Madrid.